News & Updates

ISA International Sign Expo 2021, an all-virtual experience, brought more than 7,500 attendees—a figure that blew past projections and industry averages for these types of events. The expo, which closed on Friday, included education sessions, networking and a robust, interactive exhibit hall.

Four leading voices will join ISA president and CEO Lori Anderson for a series of intimate conversations at ISA International Sign Expo – Virtual. The discussions, billed as “Titan Talks,” focus on the lessons these leaders have learned in the past year, their transformations personally and professionally, and their hopes for the future.

Four leading voices will join ISA president and CEO Lori Anderson for a series of intimate conversations at ISA International Sign Expo – Virtual. The discussions, billed as “Titan Talks,” focus on the lessons these leaders have learned in the past year, their transformations personally and professionally, and their hopes for the future.

From product-focused sessions to inspirational titans, sessions at ISA International Sign Expo 2021 - Virtual will help attendees build skills, think critically and work smarter.

From product-focused sessions to inspirational titans, sessions at ISA International Sign Expo 2021 - Virtual will help attendees build skills, think critically and work smarter.

Sheryl Connelly spends her days thinking about what's coming for Ford Motor Company as a futurist focused on global trends. As the Game Changer speaker at ISA Sign Expo 2021 – Virtual, Connelly will share secrets on how to think like a futurist, providing expertise and strategy for anticipating change.

The tradeshow floor has long been the best place to explore new products and options for transforming your business. At ISA International Sign Expo 2021 – Virtual, that’s still the case. There are even some advantages for attendees.

We’ve heard the complaints: virtual events just aren’t the same as in-person ones. While they are decidedly different, each has distinct benefits. And while we all have had plenty of practice at in-person events, virtual events are relatively new. So perhaps attendees haven’t yet mastered all that they need to maximize this type of event.

Given the current state of the pandemic, we believe that the only solution will be for ISA Sign Expo 2021 to become a fully virtual event taking place over the same dates, April 7-9, 2021.

With so much of the last few months focused on mere survival, leaders who return to the old way of doing things may be missing out on the opportunity to ask a few important questions, Gallup says.

There has been so much talk about pivoting post-pandemic. But pivoting is not always successful. Research from Harvard Business Review finds that only about two-thirds of companies undergoing change are successful in doing so. And about 20 percent of the time, those changes actually can damage the company.

When it comes to ISA International Sign Expo® 2021, don’t go it alone. Bringing additional staff can pay off in multiple ways.

When the stock market turns uncertain, strategic advisors usually recommend investing—and for good reason. There are bargains that the uncertainty creates, as well as opportunities to strategically rethink your portfolio.